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This distinctive limited edition of America's Best-Selling Luxury Sport Utility Vehicle(1) will be unveiled this week at the New York Auto Show in the Jacob Javits Center.
"We are pleased to renew a successful partnership which allows Coach to bring our unique sense of style and a tradition of distinctive leather products to Lexus' devoted automobile customers," said Kate Buggeln, Senior Vice President, Strategic Planning and Business Development at Coach. "The Coach Edition RX 300 is the latest and most exciting interpretation of our shared commitment to deliver the highest standards of quality and design."
This is the first time the luxury automaker and high-end retailer have teamed up in an exclusive arrangement to produce a distinguished limited edition sport utility vehicle. The RX 300 features Coach Edition leather-trimmed interior, Coach Edition logo, and two Coach products - the Hamptons Cabin Bag and the Signature Demi-Pouch. Other design and performance features include lavish birds-eye maple wood trim, six-disc CD auto-changer, power moonroof and available navigation system.
Denny Clements, Lexus Group Vice President and General Manager, stated "Both Coach and Lexus are dedicated to providing high-quality luxury products, so our customers are the real winners. They have the opportunity to drive a unique RX 300 and enjoy the Coach products and special features that accompany this limited edition."
The 2002 Limited Lexus RX 300 Coach Edition is priced from $36,785 manufacturer's suggested retail price (MSRP).
The Coach Edition will be available through the 196 Lexus dealerships nationwide beginning April 2002.
Coach, with headquarters in New York, is a leading American marketer of fine accessories and gifts for women and men, including handbags, women's and men's small leathergoods, business cases, luggage and travel accessories, footwear, watches, outerwear, jewelry, furniture and related accessories. Coach is sold worldwide through Coach stores, select department stores and specialty stores, through the Coach catalogue in the U.S. by calling 800-223-8647 and through Coach's website at www.coach.com. Coach's shares are traded on The New York Stock Exchange under the symbol COH.
Lexus has become synonymous with luxury since its introduction in 1989. By offering the finest quality luxury vehicles and providing benchmark customer service, Lexus has become the top-selling luxury nameplate in the United States. Lexus and its 196 dealers have consistently achieved the highest honors for both the products they sell and the customer service they provide as rated by the independent research firm of J.D. Power and Associates.
(1) Sales based on AutoData CY `98-01 cumulative vehicle sales for the Allison-Fisher Luxury SUV segment.
CONTACT:
Coach, Inc.
Media: Lori Tesoro, 212/629-2309
Analysts: Andrea Shaw Resnick, 212/629-2618
or
Lexus:
Media: Nancy Hubble, 310/468-3282